Be an Expert Digital Marketing Professional

Course Features

  1. Starts: 15 November, 2017
  2. Last Date of Submission: 05 November, 2017
  3. Duration: 60 Hours
  4. No. of Class: 20
  5. Class Time: Sunday & Tuesday - (6:00 PM - 9:00 PM)
  6. Seats: 20
Course Price:16,000

This training is jointly organiged by BITM & e-Soft Training.

 

This Digital Marketing professional training course aims to provide candidates with the skills and knowledge necessary in planning digital marketing campaigns. It will cover campaign tools and their application, as well as monitoring digital marketing.

This course does not require any specific prior knowledge, but it is expected that delegates will have some understanding of digital marketing or, have some responsibility for the marketing of a company or organization.

 

Benifits:

1. Top 30% perticipants will get 1 month internship opportunity.

2. Top 30% perticipants will get job assistance.

3. perticipants will create 2 real project.

4. Each student will get 1 personal domain with 1GB space.

5. Certificate.

6. Mentoring.

Class 1  (Digital Media Basics)

  • Introduction to Digital Marketing
  • How to structure your marketing plan
  • How to segment your audience
  • How to segment your channels
  • Home Work

Class 2  (Website Optimization as a Marketer)

  • How website should look like from Marketing point of view
  • Content Structure
  • How to Audit
  • Tools and Resources
  • Home Work

Class 3  (Search Engine Optimization)

  • SEO Basic
  • How Keywords and SEO works
  • SEO Opportunities
  • Tools and Resources

Class 4 

  • Keyword Research
  • Onpage SEO
  • Technical SEO
  • Tools and Resources

Class 5  

  • OffPage SEO
  • Best and Smart Practice of Link Building
  • Competitor Analysis
  • Tools and Resources
  • Home Work

Class 6  (Social Media Marketing)

  • Social Media Marketing (Organic)
  • How Social Media works
  • Opportunities
  • Content Structure
  • Tools and Resources

Class 7 

  • Facebook Advertisement Basic
  • Account Creation
  • Pixel Setup
  • Audience and Ad Creation
  • Tools and Resource
  • Home Work

Class 8  (Email Marketing)

  • Email Marketing Concept
  • Lead Collection
  • Email Best Practice
  • Segmentation Strategy

Class 9 

  • Tools and Resources
  • Email Campaign Setup
  • Report and Analysis
  • Home Work

Class 10  (Google Analytics & Webmaster)

  • Analytics and Webmaster Tool Basic
  • Goal and Event Tracking
  • Advance Practice
  • Backlink Analysis
  • Data Analysis
  • Home Work

Class 11  (Google Adwords and Display Ads)

  • Google Adwords Basic
  • Why Adwords
  • Live Campaign Setup
  • Best Practice
  • Tools and Resources
  • Home Work

Class 12   (YouTube Marketing)

  • YouTube Content Creation
  • Why Youtube
  • Keyword Research
  • Tools and Resources

Class 13 

  • Youtube Ranking Factors
  • Research and Analysis
  • Conversion Related Tips
  • Home Work

Class 14  (Mobile Marketing)

  • Difference Between Email and SMS Marketing
  • Similarity Between Email and SMS Marketing
  • Best converting SMS
  • Strategy for Long Run
  • Home Work

Class 15   (Content Marketing)

  • How to be viral With Content
  • Advantage of Blogging
  • How to Generate more Shares and Engagements
  • Home Work

Class 16  (Earning Scopes With Your Digital Marketing Skills)

  • How Can We Earn as a Digital Marketer
  • What is Passive Income
  • What Next?
  • Exam 

 

Meet the Instructor

Tentative Class Start

15 November, 2017

who can join

Having the basic idea about computer system.

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